SJP Carpentry Rebrand

Cre8ion have been working with SJP Carpentry with their rebranding exercise and company name change.

Simon Pickett Youwood CEO says changing a company name is a big step but believes with their online focus and the opportunities they have in securing new business across the internet, this step is a necessary one.

With a continued focus on customer service and a cutting edge brand, we believe that this direction will establish Youwood as a major player with a specialised marketplace.

The team at Cre8ion worked with the client to design the new logo and put together an explanation as part of the rebranding package…

The first and most noticeable aspect of the logo is the green hue. This reflects the natural source materials. This is also shown by the inclusion of a tree. This has very obvious links with carpentry and is bold enough to be recognisable. The broad arc the tree sits upon is representative of the wide range of skill and craftsmanship that Youwood brings to its clients. This is all rounded of with the title placed below to reinforce the idea of quality and skill overall.

As part of any branding project Cre8ion will work with the client every step of the way and work their magic by helping them define and integrate the brand and logo with the company values…

Excellence – We are committed to excellence by delivering complete solutions with an expert finishing touch as we look to exceed expectations.

Cutting Edge – Traditional skills used in a contemporary fashion. We take age old principles into 21st century application using our design experience.

Relationships – We value the people we work for and believe in strong working relationships that go beyond just the job. We believe that time invested brings people together and our clients are considered friends.

If you or your business could do with a makeover, please contact us at http://www.cre8ion.co.uk/